Transform Data into Impact

Empowering the CCI Sector through AI-Enhanced Impact Design, Creative Data Collection, and Digital Transformation

Data • Creativity • Impact

Transforming Culture for the Digital Age

Data Conversations aims to enhance the societal and economic impact of the Cultural and Creative Industries (CCI) sector by addressing key challenges in impact design, data literacy, digitalisation, and AI adoption. The project brings together cultural organisations, universities, and sector-wide networks to:

Develop DIDACT.
A digital, AI-enhanced impact design and assessment tool, building on successful frameworks like the MeMind Impact Canvas, Museums of Impact self-evaluation, and the Europeana Impact Playbook.
Create Info-Experiences.
Innovative, artistic methods for creative data collection to better understand and engage audiences.
Host Artistic Residencies.
Training at least ten artists and creative professionals to co-develop new audience-centric data collection methods.
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Creative Minds • Data-Driven Futures

On a mission to bridge the gap between creativity and digital innovation

Data Conversations is a collaborative initiative that empowers the Cultural and Creative Industries (CCI) sector to thrive in a rapidly evolving digital landscape. We bring together cultural organisations, universities, creative professionals, and sector networks across Europe to transform how impact, data, and technology are integrated into cultural practice.

Our mission

Our mission is to bridge the gap between creativity and digital innovation. Through tools like DIDACT—our AI-powered impact design platform—and through creative data collection methods, artistic residencies, and tailored training, we equip cultural professionals with the skills and insights they need to drive meaningful change.

We believe that by making data more accessible, creative, and human-centered, CCIs can not only better engage audiences and enhance sustainability, but also lead the way in the responsible use of AI and digital technologies.

Data Conversations is about building capacity, sparking dialogue, and shaping a more impactful, inclusive, and digitally confident cultural sector.

Environmental sustainability

The project "Data Conversations for impact: opportunities and challenges of data and AI supporting the impact in the cultural sector" has identified several ...

Environmental sustainability

A very varied data menu

Learn about the importance of selecting appropriate data types and analysis methods to effectively measure and communicate the impact of cultural and creative initiatives.

Get in touch

We’d love to hear from you! Whether you’re a cultural organisation, creative professional, policymaker, or just curious about the project, reach out to us for more information, collaboration opportunities, or media inquiries.

Project Lead
Project Lead: Fondazione Sistema Toscana (FST)
Address
Europe-wide initiative with a central coordination office in:
Via Duca D'Aosta 9
50129 Firenze • Italy